Canterbury Coffee Branding, Vancouver
Brand Strategy, Brand Writing, Logo, Identity System and Website Redesign
Brand Strategy, Brand Writing, Logo, Identity System and Website Redesign
As we all know, good coffee in a favourite mug gives a warm and comfortable feeling. And Canterbury sells good coffee products with warm customer service. So naturally, the new logo is based on a typographic C made from the warm, and iconic handle of a coffee mug.
From there, the identity system followed suit with human-centric illustrations, cozy web icons, personable photography and warmer writing.
Finally, all of those tools were applied to the product catalogues and a brand new website as Canterbury Coffee sets upon the next 40 years of being routinely exceptional.
